Devlin Peck
If you would like to improve your instructional design skills so that you can stand out in the market and make a bigger impact on the job, then the project lab will help you get there. Practice, tools, and support included.
Instructional design hiring managers say that the ability to apply ID theory and science is the most lacking skill on the market. They need people who can apply these principles to real-world projects, but they cannot find qualified candidates.
That's where the lab comes in: you'll practice your ID skills on realistic projects and highlight your work on your portfolio. Hiring managers won't just see what you're capable of, but you'll back it up by making a massive impact on the job.
Anyone can learn an eLearning authoring tool, but that doesn't make them an instructional designer. To truly get your foot in the door and rise to the top of the field, you need to master the instructional design foundations.
The lab covers all the theory and adult learning principles that you'd learn in a master's program...but instead of sitting through long lectures or going deep into debt, you'll build hands on-projects and invest a fraction of the cost.
If we know anything about instructional design, it's the power of practice. That's why, if you want to improve your instructional design skills, then you'll need to put them to the test.
This is exactly what you'll do in the project lab. You'll work for a fictitious company to conduct analysis, identify solutions, and apply ID principles to design effective learning experiences. You'll have our guidance every step of the way, too.
"The most amazing thing is that I was able to get my first full-time instructional design position recently by utilizing the techniques that I learned early in the lab. It helped me ace the practice assignment and secure the job. I look forward to continuing my learning in the project lab with this community."
Testimonial from the Storyline Project Lab (the ID Project Lab's sister program)
Learning the theory from lectures or books will only take you so far. The theories might sound like they make sense, but you need to practice applying them if you want to be effective on the job.
The lab makes it easy to learn the theory: first, you'll learn what the principles are and how to apply them. Then you'll put them into practice on structured, real-world projects with professional explanations, insights, and support along the way.
Nobody likes to learn alone, which is why we offer so many ways to engage. You can pair up with a lab partner who has similar goals to you, join a project team to network with other instructional designers, and attend weekly workshops to learn from working instructional design professionals.
If you get stuck or confused, we're here to help. And we don't just want to help you build up your skills, we also want to help you build a lifetime network of supportive industry professionals.
It's hard to feel confident as an instructional designer without experience applying your skills on real projects. That's why we've designed the lab to be practice-first.
We simulate real-world project requests and datasets so that you can work through the lab just like you'd work through projects in the real world. We'll also equip you with tools and templates that you can use long after you've completed the lab.
With experience like this, you won't just be able to ace interviews and get noticed: you'll also be able to make a massive impact on the job.
"I will never need to go back to my old career, and I owe so much of my new knowledge and confidence to Devlin’s Project Lab, and, in general, all that he does for aspiring instructional designers."
Testimonial from the Storyline Project Lab (the ID Project Lab's sister program)
The most common mistake that instructional designers make is assuming that eLearning is the solution. This is a great way to fail your interviews or waste a lot of people's time on the job.
In the lab, we'll make sure you know how to analyze a problem from all angles so that you can recommend solutions confidently and justify your design decisions.
Working with subject matter experts is a key part of any instructional designer's job, but conducting these interviews can feel intimidating. If you don't ask the right questions, then you can waste everybody's time.
That's why, in the lab, you'll practice working with SMEs on real-world challenges. Build your skills in the lab so that you can shine on the job.
Instructional designers who rise to the top of the field know how to make a real impact for the organizations they serve. They don't just design pretty eLearning—they know how to get to the root of a problem and design powerful solutions to impact human behavior at scale. This is what you'll learn how to do in the lab.
"When I first met Devlin, I was a tenured professor at a research university and felt trapped in my job. I wanted to transition into corporate instructional design, but I lacked the concrete, nuts-and-bolts knowledge of how to fill in my skill gaps, build a portfolio, and pitch myself in a job application.
With Devlin’s 1-on-1 support and guidance, I went in six months from never having heard of instructional design to landing an ID role at Amazon Web Services. So many exciting doors have opened for me, including career progression, geographic mobility, healthier work-life balance, and better pay."
The ID Project Lab is not a loose collection of one-off lectures or "how-to" videos. It's a carefully designed, practice-oriented learning experience that will simulate what it's like to work as a high-impact instructional designer.
Everything in this program is designed to help you outshine the competition and impress your entire office with your instructional design skills (and create strong portfolio projects to back you up).
This program dives deep into instructional design deliverables so that you're ready for anything that's thrown at you on-the-job. You'll create surveys, storyboards, scripts, instructor-led training materials, blended learning programs, evaluation plans, and so much more.
We'll also help you feature these deliverables on your portfolio so that you can show off your skills and land better opportunities.
The lab will change the way that you help people learn (for the better). You'll learn how to get to the root of performance problems, recommend effective solutions, and then design powerful learning experiences by applying the top research in the field. Once you learn how to approach problems like a professional instructional designer, it will change the trajectory of your career.
"The challenges, homework, and portfolio guidance have also been very helpful. I like digging in and trying to figure out how to do various tasks on my own. That said, if something was too difficult or simply taking too long to figure out, I knew that Devlin’s “reveal” videos would make it all clear.
Finally, the support, feedback, and community have made this an incredibly valuable experience! Besides the opportunity to make new friendships and grow an amazing network of like-minded people, I have been inspired by the creativity on display from other participants in the Lab."
Testimonial from the Storyline Project Lab (the ID Project Lab's sister program)
When you join the presale program, you help shape the course by offering feedback and attending focus group calls. You don't have to attend them, but doing so and sharing your perspective on the course helps us make it as effective as possible.
"When it comes to the content, Devlin shares awesome insider tips. These tips and techniques have helped me create a wide array of real-world projects more efficiently and effectively. Throughout each project, he provides challenges that let us apply what we’ve learned to put our skills to the test and create practical pieces for our portfolios."
Testimonial from the Storyline Project Lab (the ID Project Lab's sister program)
The ID Project Lab is beginner-friendly, so you do not need to know anything about instructional design. The projects are designed to introduce core concepts and then quickly build on them so that you can master the foundations of the field (and get realistic practice so that you're ready to apply your skills on the job).
"The content was easy to follow and Devlin made complex tasks easy to replicate. I followed the instructions, tried the challenges, and was able to apply what I learned to my own content immediately.
I've been able to start developing more advanced courses using the framework and lessons the I've learned. The portfolio project I’m working on now will be something that I'm very proud to share once it’s ready."
Testimonial from the Storyline Project Lab (the ID Project Lab's sister program)
The ID Project Lab is for anyone who would like to learn how to apply instructional design theory, models, and principles to real-world projects. It's a particularly good fit for:
You will learn how to do all of the following and more as you develop real-world projects in the lab:
By the end of the program, you'll feel confident in your skills and you'll be ready to take on professional instructional design work (with strong portfolio projects to back you up).
Everyone works on different schedules, and we all have a different amount of time available for professional development. Also, because the ID theory is so timeless, you'll want to refer back to this course for years to come.
That's why you get lifetime access to the ID Project Lab. You can learn on your own time and rest easy knowing that the ID Project Lab will always be there for you when you need it.
"Not too long ago, I had just quit teaching and was looking into opportunities in corporate L&D. It was a big career change, but after finding Devlin’s incredibly helpful online resources, I never doubted my ability to make the jump.
Even after transitioning to a great job in L&D with amazing growth opportunities, I continued learning with Devlin. His content is always engaging and insightful, and it has been instrumental in helping me now land yet another job as an ID at my favorite company in the world."
The ID Project Lab will give you the skills and confidence that you need to create an impact with your instructional design skills, and you'll love the experience every step of the way.
If you enroll in the program and decide that it's not right for you within 7 days (for whatever reason), then we will give you a full refund.
Devlin started his freelance business as a master’s student in 2017, and his handle on instructional design theory and principles helped him stand out in the market and make an impact with his clients.
Now, after designing learning experiences for millions of learners worldwide (and helping countless instructional designers learn the foundations of the field), he is creating a hands-on, practical learning experience to help people master instructional design principles at scale.
Once you enroll in the ID Project Lab, you have access for the life of the program. This includes all future updates so that you can refer back to the course for years to come. Your access does not expire :)
This course is backed by the Devlin Peck Promise. If you are not happy with your purchase, let us know within 7 days and we will grant you a full refund.
You do not need any background knowledge to enroll in the ID Project Lab. We will not assume that you know anything about the field, but we will start easy and get progressively more complex so that you can build your confidence and master the core ID principles.
Yes! The ID Project Lab includes focus group sessions so that we can collect feedback and you can ask questions if you're feeling confused.
Once the program is built, the focus group will likely transition into a live workshop so that you can get help from an experienced, professional instructional designer if you ever have questions or feel stuck.
Yes! We will share portfolio guidance for each real-world project so that you can show off your new skills to hiring managers and potential clients. This will ensure that your skillset translates directly into higher earning potential.
You do not need any special technology to complete this program. As long as you have a Google account and you have access to Google Docs, you're good to go.
Since we are in the presale phase, we do not know how long the final course will be. Our goal is to make this course as comprehensive as a master's-level certificate would be, so we are prioritizing outcomes over any specific content goals.
Since we are in the presale phase and your feedback will help shape this program, we do not know for sure. Keep in mind that you will have access to all of the lessons as we build them (so you will not need to wait that long to start reaping the benefits of your investment).
This course costs $2,999. We're aiming to provide more value than a master's program in less time and with a more hands-on format.
You can send any additional questions our way by emailing us at hello@devlinpeck.com. We'll will do our best to respond as soon as possible.
"As I was finishing up my master's degree, I felt uneasy about the corporate job search. I reached out to Devlin because I wanted to put together a portfolio that would help me get hired, but I also wanted to learn the tools of the trade so I wouldn't feel like a fish out of water after getting the job.
Devlin's support, coaching, and feedback helped me learn the right skills, create a portfolio, and build my confidence as a professional ID. I was able to land a great job in the city I wanted to move to with a salary that exceeded my expectations."
The ID Project Lab is officially open for enrollment!
And remember, when you join, you get to do all of the following and more:
